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Tony Ambroza: “Carhartt: Building a Legacy” | Talks at Google

Tony L. Ambroza is the SVP of Marketing for Carhartt, a family owned and operated company founded in 1889 by Hamilton Carhartt in Detroit, MI.

127 years after the first pair of Carhartt bibs outfitted Michigan railroad engineers, Carhartt’s long lasting gear continues to be purpose built and proven on the world’s toughest jobs. Embracing the brand’s role in people’s daily lives, they still pursue Hamilton’s original mission by serving and celebrating the original doers, makers, creators and pioneers who tackle life at the rugged corners to carve out their legacies by hand.

Hear Tony discuss Carhartt’s role in Detroit’s resurgence, what’s new at Carhartt and how they’ve built a globally recognized legacy and lauded brand based on the storied manufacturing history of the city of Detroit.

Moderated by Bill Crawford.

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