Niti Bhan studies business strategy for Africa’s informal markets: the small shops and stands, skilled craftspeople and laborers who are the invisible engine that keeps the continent’s economy running. It’s tempting to think of these workers as tax-dodgers, even criminals — but Bhan makes the case that this booming segment of the economy is legitimate and worthy of investment. “These are the fertile seeds of businesses and enterprises,” Bhan says. “Can we start by recognizing these skills and occupations?”
Check out more TED Talks: http://www.ted.com
The TED Talks channel features the best talks and performances from the TED Conference, where the world’s leading thinkers and doers give the talk of their lives in 18 minutes (or less). Look for talks on Technology, Entertainment and Design — plus science, business, global issues, the arts and more.
Subscribe to our channel: https://www.youtube.com/TED